muscle car accidents

In 2017, 40% of automobile marketing focused on the performance or speed of the cars. According to the Insurance Institute for Highway Safety, such promotion of speeds can undermine efforts towards reducing car accidents numbers resulting in a significant number of personal injuries and wrongful deaths.

According to the analysis, the percentage of automobile marketing that focuses on performance has not budged much over the past few decades. In 1998, for instance, as much as half of all automobile marketing efforts focused on the speed of the vehicle while in 2017, that number had dropped to 40%. Clearly, automobile manufacturers continue to feel comfortable emphasizing the performance and speed of these vehicles. Unfortunately, when it comes to automobiles and their features, a clip of a speeding car is not just another advertisement. Rather, it can encourage motorists to engage in dangerous and risky driving behaviors like driving at high speeds.

Every year, as many as 12,000 people are killed in auto accidents caused directly by a speeding driver. More than 300,000 people are injured in such accidents. The number of people being injured and killed in speeding- related car accidents has increased over the past few years with a spike during the pandemic. During those months when lockdowns ensured fewer vehicles on the road, too many motorists drove at high speeds, complacent in the knowledge that they would not be cited for speeding violations. Unfortunately, those behaviors have continued even after the pandemic ended and traffic volumes went back to normal.

There are a significant number of persons in the United States who like to drive what are commonly called “muscle cars.” These are cars with high horsepower which are capable of high speeds and fast acceleration. Examples of cars often referred to as “muscle cars” include the Dodge Charger, Ford Mustang, Chevrolet Monte Carlo SS, Dodge Challenger and the Camaro. Unfortunately, some muscle cars have been identified with an increase in car accident wrongful deaths.

A new study by the Insurance Institute for Highway Safety finds that smaller cars that have more powerful engines can be deadly for not just motorists and passengers, but also for drivers of other cars. Traditionally, safety experts have believed that larger vehicles like SUVs and pickup trucks are more dangerous for drivers and passengers of other vehicles in the event of an accident. However, the dangers may be even more serious in the case of smaller muscle cars like the Ford Mustang or other similar vehicles.

Muscle cars are basically smaller American cars that have increased horsepower. These are boxy cars that usually have 2 doors and a powerful engine. These cars are typically marketed to a certain type of consumer, and the study believes that the way in which these cars are marketed also contributes to the higher death rates associated with these vehicles.

Articles Tagged with muscle car accidents

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